577 clicks
28,000+ impressions
£0.21 avg. CPC
The problem
Most small business websites don't work.
They're slow, outdated, or built by someone who cared more about how they looked than what they do. The phone doesn't ring. Enquiries dry up.
That's usually a fixable problem, and it rarely requires a full, expensive rebuild.
I look at what's actually stopping people from contacting you. Then I fix it.
What I do
Four things. Done properly.
Website builds
Clean, fast, mobile-ready sites built on Wix Studio or Squarespace. Designed to get enquiries, not design awards.
Google Ads
Straightforward Ads setup and management for local businesses. Clear budgets. Real results. No jargon.
Landing pages
Single-focused pages for your Google Ads or social traffic. Built to convert, not just look decent.
Website refresh
If your site exists but isn't performing, I can audit and fix it without a full rebuild.
I look at what's actually stopping people from contacting you. Then I fix it.
Results
Real results. Real numbers.
A UK-based service business came to me after their previous website and Google Ads setup weren't generating enough work. I rebuilt the site and started the Ads from scratch.
Actual campaign data
28,000+
Impressions
These are actual figures from GA4 and Google Ads. I didn't do anything clever I fixed what wasn't working and built something clean and focused.
Google Ads traffic overview
577
Clicks
Form submissions & WhatsApp clicks via GA4
£0.21
Avg. cost per click
Local visibility improvement
Selected work
Sites I've built that are actually used.
Wix Studio costume site for a Local barbershop site with local SEO focus. Clean, fast, own booking system and mobile-first.
Website for a bespoke garden building company in Oxfordshire. Built for Google Ads traffic and fast enquiry conversion.
Built on Squarespace. Professional, clean, conversion-focused.
How to work with me
Simple, clear options.
Starter site
From £
Good for: trades, sole traders, and new businesses.
A clean one-page or small multi-page site. Fast to build, mobile-ready, and set up for enquiries.
/ project
Not sure which fits you? Send me a message and I'll tell you what I'd actually recommend.
Full site build
From £
Good for: service businesses, local companies needing a proper presence.
Multi-page site with SEO basics, contact forms, CMS, booking system, product set-up, and a Google-ready setup.
/ project
Most common
Google Ads + landing page
From £
/ project
Good for: businesses that want leads fast.
A focused landing page plus Ads campaign setup. Built to get enquiries from day one.
About
Who I am
I'm Rafael. I've been doing this for 7+ years — websites, Google Ads, and conversion work for small businesses worldwide. Before this I spent over two decades in the trades myself, so I know how real small businesses think and what they actually need.
I'm not building you a showpiece. I build things that bring in work.